FREE LOGO CHECK-UP!
HOW GOOD IS YOUR LOGO?
That’s too much of an open-ended question. And personal taste has nothing to do with the answer. Let’s break it down.
Using 5 main criteria and ranking your Logo from 1 to 5 stars in each one, this free check-up includes a complete diagnosis and a recommended solution to upgrade your Logo & Brand Identity.
Submit your answers below.
FREE LOGO CHECK-UP!
HOW GOOD IS YOUR LOGO?
That’s too much of an open-ended question. And personal taste has nothing to do with the answer. Let’s break it down.
Using 5 main criteria and ranking your Logo from 1 to 5 stars in each one, this free check-up includes a complete diagnosis and a recommended solution to upgrade your Logo & Brand Identity.
Click “Start” below and submit your answers.
The 5 main criteria to evaluate and rank your Logo
(swipe to see the next one)
SIMPLICITY & MEMORABILITY
Is the logo simple enough? Is it clean and easy to read?
Or is it overly busy, with too many elements?
Is it impactful, unforgettable? Does it create a lasting impression?
Is it distinctive? Does it stand out from the crowd?
CONFORMITY & CUSTOMER-FOCUS
Does it convey the business’ differential and expertise?
Is it in accordance with the brand’s personality?
Does it appeal to the target audience?
Does it convey the solution for the major need the ideal client wants to fulfill?
COLOR EFFECTIVENESS
Is the color palette suitable for the brand?
Is it meaningful and related to the brand’s personality?
How does it compare to other brands in the same industry?
Does the logo work in black & white? Is it effective in 1 color?
TECHNICAL EXECUTION
Is there any technical detail that should be adjusted?
Can the overall balance be perfected?
Should the proportions be revised?
Should the space between elements be refined?
VERSATILITY & RESPONSIVENESS
Does the logo have a simplified secondary version?
Does the logo have different variations always assuring an effective application?
Will the logo appear clean even when scaled down to a small size?
Does it have slightly different and easily scalable variations?
The 5 main criteria to evaluate and rank your Logo
(swipe to see the next one)
SIMPLICITY & MEMORABILITY
Is the logo simple enough? Is it clean and easy to read?
Or is it overly busy, with too many elements?
Is it impactful, unforgettable? Does it create a lasting impression?
Is it distinctive? Does it stand out from the crowd?
CONFORMITY & CUSTOMER-FOCUS
Does it convey the business’ differential and expertise?
Is it in accordance with the brand’s personality?
Does it appeal to the target audience?
Does it convey the solution for the major need the ideal client wants to fulfill?
COLOR EFFECTIVENESS
Is the color palette suitable for the brand?
Is it meaningful and related to the brand’s personality?
How does it compare to other brands in the same industry?
Does the logo work in black & white? Is it effective in 1 color?
TECHNICAL EXECUTION
Is there any technical detail that should be adjusted?
Can the overall balance be perfected?
Should the proportions be revised?
Should the space between elements be refined?
VERSATILITY & RESPONSIVENESS
Does the logo have a simplified secondary version?
Does the logo have different variations always assuring an effective application?
Will the logo appear clean even when scaled down to a small size?
Does it have slightly different and easily scalable variations?