BASED ON A TRUE STORY.
From an internship in a small teeny-tiny creative agency to managing Design & Marketing for a multinational holding.
From an abrupt setback to living the long-held dream of running a business.
BASED ON A TRUE STORY.
From an internship in a small teeny-tiny creative agency to managing Design & Marketing for a multinational holding.
From an abrupt setback to living the long-held dream of running a business.
First things first.
My name is Bernardo.
I live in Lisbon, Portugal, with Inês and our son Gabriel. Oh… and with Jonas 🐾 my four-legged Brainstorming Partner.
You might meet him if we jump on a call, as long as we schedule it around one of his day-time naps.
The communication between us was easy. Bernardo was very open-minded and receptive to my ideas and inputs. This made me even more willing to explain my point of view and the result I wanted to achieve. The final outcome was even better than I expected!
Maria Lains
How I got here.
It started with a Marketing degree and a flourishing passion for design. Almost 3 years working in a small teeny-tiny design agency allowed me to experience and grow in different areas.
At a time when I felt the need to evolve, the opportunity to manage Design & Marketing for a multinational holding was the perfect fit. I was able to handle branding, marketing, web design, packaging and editorial/print design projects for different companies in 3 continents.
A few days after completing 7 years on this role, out of nowhere, I was informed my contribution would no longer be necessary or possible, because the group had been sold and the existing corporate structure would be disintegrated.
I decided not to update my CV but to upgrade my portfolio and to launch my own creative business, a long-held dream that was now starting to become reality.
It was excellent! During the whole process the interaction was good and Bernardo responded quickly to everything I needed. I really like his work and professionalism. It matched what I was looking for!
Celma Lopes
My vision and mission.
My mission is to provide an all-around studio-quality service, matchmaking brands with ideal customers through Creative Strategy + Logo & Brand Identity Design (supporting all the other creative services your business needs to thrive).
My goal is to tell your brand’s story and make your audience crave to be a part of it. I believe that when we shape the way your brand is perceived by its customers, they will have a genuine and aligned connection, and ultimately fall in love with the brand.
Your brand’s personality and strenghts will align with its customer’s beliefs and needs. Your audience will convert into clients. Your customers will become fans. And that’s how we’ll build you a value-sharing community that boosts sales, directly and through word-of-mouth referrals.
BEN & PAPER is where I write about Strategy and Design, focusing on my journey, experiences, thoughts, struggles and accomplishments.
The name is a twist on “pen and paper” and the paper part is totally fictional, maintaining this an eco-friendly blog.
BEN & PAPER is where I write about Strategy and Design, focusing on my journey, experiences, thoughts, struggles and accomplishments.
The name is a twist on “pen and paper” and the paper part is totally fictional, maintaining this an eco-friendly blog.
Let’s talk about how I can help you.
Request a classifying call to kick-off the project and see if we’re a good fit.
Let’s talk!
Request a classifying call to kick-off the project and see if we’re a good fit.